
y2k is over... What’s next in fashion?
It’s not a secret anymore that the reign of y2k in fashion won’t last forever. Google searches for the term are declining, pointing to consumers’ shifting interests. The cyclical nature of fashion is bound to bring us new styles.
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Hence, I find it important to occasionally take a look at fashion shows outside the dominant decade. For example, the Prada FW2014 fashion show.
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Miuccia, who is an admirer of the simple and the mundane, was drawn to German director Rainer Werner Fassbinder and his portrayals of the “less fancy”. We see this in the use of shearling, which Miuccia calls “the opposite of rich” or the straight silhouettes of a lot of the garments.
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On a closer look, the collection unfolds in a futuristic manner. Multiple garments feature geometric, Art Deco prints, while the shoes are reminiscent of the skyscrapers from “Metropolis”, a 1920’s sci-fi film. Art Deco, which developed in the early 20th century, departed from the formal, corseted look of the previous years, embracing rectangular silhouettes and draping — we see it in the recurring use of sheer fabric in Prada’s slip-dresses in this collection.
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What could this mean for us?
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While, we won’t see a recurrence of whole looks or aesthetics, I think certain elements from the early 2010’s are bound to make a comeback — whether we want them to or not. As we move forward with design and technology, we will probably see new renditions of familiar garments, patterns, and silhouettes. For example, returning to straight, rectangular silhouettes, as opposed to the tight, fitted cuts of various y2k garments.
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Perhaps, we will see a turn to futurism again, with designers constantly pushing the technological possibilities of textile and garment-making. This could be interesting to see in our digitalised time, when we are already so connected to our technology.